New TMA Proceedings: Trends and Best Practices (RECORDING)

Jennifer Fraser is a Member in Dykema Gossett's Washington, D.C. office and is Chair of the Trademark Practice Group.  Ms. Fraser represents many Fortune 500 companies and well-known brands across a variety of industries, and her practice includes trademark prosecution, counseling and litigation. She has been recognized as a leading trademark practitioner in the Washington D.C. area by World Trademark Review for enforcement and litigation and prosecution and strategy.  Ms. Fraser is also a former Trademark Examining Attorney with the U.S. Patent & Trademark Office. Ms. Fraser is a frequent speaker on trademark issues including Trademark Office Practice and is active in many IP associations including the Intellectual Property Owners Association (IPO) and the International Trademark Association (INTA).    She  served as the INTA subcommittee chair of the U.S. Trademark Office Practice committee during the period leading up to passage of the Trademark Modernization Act in 2020. In that capacity and her current committee roles, she met with lawmakers to provide input on the draft legislation and provided comments on the proposed rules. She is also involved with the PTO on other policy issues and legal developments affecting stakeholders.

Jenny Greisman is an IP Law Counsel from the IBM Global Trademark Legal Department. Reporting directly to the IBM Chief Trademark Counsel, Jenny is the Trademark and Domain Name Team Leader for the Americas region. Jenny handles many aspects of trademark and domain name matters such as IBM global trademark portfolio management, trademark and domain name searches, filings, prosecution, licensing and brand protection. She also leads a team to provide centralized trademark and domain name support for all IBM deals worldwide.

Katie McKnight, a former attorney at the Trademark Trial and Appeal Board (TTAB) of the U.S. Patent and Trademark Office, brings a unique perspective to the firm’s trademark group. As a TTAB attorney, Katie was responsible for researching, drafting and collaborating with administrative trademark judges on eight precedential decisions and issuing orders on all non-dispositive procedural and substantive motions. Motion practice and strategy before the TTAB remains an important part of Katie’s practice at the firm, where she also focuses on strategic portfolio management and enforcement counseling. Her private practice experience includes advising clients ranging from startups to multinational corporations.